Established in 2000 by Ditte and Nicolaj Reffstrup, Ganni (/ˈɡæni/) is a Danish contemporary fashion label celebrated for its vibrant and eclectic designs. The brand has captured the hearts of fashion enthusiasts with its skillful blend of bold patterns, lively colors, and distinctive silhouettes. Ganni embodies a modern and feminine aesthetic, frequently integrating sustainable practices into its collections, making it a standout choice for those who appreciate both style and conscientious fashion. Ganni's collection includes fun and colorful products, including jeans, print dresses, bags, and boots.