HAIKURE

Founded in 2011 by CS Jeans, Haikure (/haɪˈkʊər/) is an integrated supply chain brand. It is a fully eco-sustainable label focusing on respect for people and the planet. Its actual name embodies its DNA and reflects its philosophy: "Haikure" combines the word "Haiku," a minimalist Japanese poetic composition inspired by nature, with the ending of the terms "pure, nature, future," which represent the core values of this lifestyle label. A wide range of jeans are available for SS24 in different cool and contemporary styles.