Hibourama (/ˌhaɪbuˈrɑːmə/) comes to life in Rome thanks to the brilliance of Rachele Mancini and Maila Ferlisi. The founders introduced their first collection of handbags based on "affordable luxury," focusing on constant research and the adoption of innovative designs and unique materials, with an entirely Made in Italy footprint. Each bag is handmade, following sustainability principles and using fabrics with low environmental impact.